About

Who am I?

A serial entrepreneur!

With over a decade of experience in merchandise operations management within the live entertainment industry, I have a proven track record of successfully managing multi-million dollar merchandise properties. My diverse background also includes a strong IT foundation, offering a unique combination of skills that blend merchandise operations and technology.

I’ve had the pleasure of working with high-profile productions like ‘Wicked’, ‘The Book Of Mormon’, and ‘Shrek The Musical’, overseeing daily operations and developing robust merchandising strategies. Furthermore, my contributions extend to royalty reporting, where I have utilized my proficiency in data manipulation and reporting to drive efficiency.

In addition to my core roles, I am an active self-starter managing two WooCommerce websites and multiple blogs. From VPS administration to content creation and SEO optimization, I’ve honed my skills in managing digital platforms.

I bring a strong technical acumen to the table, being well-versed in Windows, Mac, Linux systems, and possessing a basic understanding of programming. I have extensive eCommerce experience with platforms such as Shopify, Amazon, eBay, Etsy, and WooCommerce, coupled with knowledge in Google Drive, Analytics, SEO, and minor exposure to Google Ads.

Passionate, driven, and always eager to embrace the next challenge, I am ready to leverage my skills and experiences to make a significant impact in a dynamic, growth-oriented environment.”